03 OCTOBER 2011 — SALT LAKE CITY
There is a widespread conversation taking place about The Church of Jesus Christ of Latter-day Saints and its members, and starting Monday, 3 October 2011, Mormons in 13 major cities in the United States and Australia will be taking part in that conversation in a more direct way.
The Church is continuing a national media campaign called “I’m a Mormon” that includes television spots, billboards, and ads on buses and on the Internet. The ads give a glimpse into the lives of Latter-day Saints from all over the world and refer people to the mormon.org website, where they can read the profiles of tens of thousands of Mormons, chat live with representatives who will answer questions about the faith and watch dozens of videos about members of the Church.
“Our missionaries are known for knocking on doors to share the gospel of Jesus Christ,” said Elder David F. Evans, executive director of the Church’s Missionary Department. “Mormon.org gives people the opportunity to knock on our door through the Internet and ask members questions about our faith.”
The media ads are running through March 2012 in Phoenix, Arizona; Atlanta, Georgia; Denver, Colorado; Spokane and Seattle, Washington; Austin and San Antonio, Texas; Omaha and Lincoln, Nebraska; and Indianapolis, Fort Wayne and South Bend, Indiana. The campaign is also spreading internationally with ads in Brisbane, Australia. A separate “I’m a Mormon” campaign ran this summer in New York City.
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